The implementation of an Enterprise Business Intelligence (BI) framework provides value, insight and reliability of numbers to an entire organization. In this feature clip, Donny Shimamoto, CPA.CITP and Rob Fisher, CPA.CITP provide an overview to why CPAs are prime for getting involved in BI initiatives and touch on the terminology and methodology of a BI initiative. It’s a glimpse of how internal decision-making through the use of BI analytics and maximization of your information assets can increase profitability.